Exciting news! I'm speaking at Social Media Marketing World in April!
Sell Smarter with Less Hectic Launches
…With Anticipation Marketing™ and Pre-Launch Buzz They Can’t Ignore
Sell Smarter with Less Hectic Launches
…With Anticipation Marketing™ and Pre-Launch Buzz They Can’t Ignore
AS SEEN / HEARD ON:
AS SEEN / HEARD ON:
"Brenna’s evolved her industry-leading 'pre-launch' strategies into big-picture Anticipation Marketing™ frameworks that I predict will become a mainstay of digital information marketing."
"Brenna's launch planner is a gamechanger!"
From pre-launch to cart close – plan your next launch in seconds!
GET THE FREE
Launch Calendar Creation Tool
""I'll never launch again without it!"
Launch without late nights, tears, or
“Why’d I do this to myself”
feelings with the
Pre-Launch Plan
Cheat Sheet
“This cheat sheet reminds you of the important pieces of working on sales copy and launching without frustration.”
“Brenna’s writing is always fun and engaging. She's become an authority in the industry, and you can’t go wrong listening to her advice on all things pre-launch.”
Brenna is a rising star in the copywriting world. I’ve known her since the beginning of her journey, and it’s amazing how fast she’s turned into an authority in the industry. She’s earned that label.
Her writing is always fun and engaging. And I’ve recommended her many times in the past. You can’t go wrong listening to Brenna’s advice on all things pre-launch.”
Let's ReMove the CHAOS FROM YOUR
NEXT LAUNCH
...And create irresistible hype with Anticipation Marketing™!
If you have a program, course, or membership, launches are the norm.
But the online world has made them feel, well, a little soul-sucking, right!?!
What if I told you it didn't have to be that way?
- That you never had to have another lackluster launch where you’re doing everything on the fly ever again.
- That there was a way to increase launch revenue without adding more masterclasses, spending $$$ on ads, or sending a bunch of DMs.
- And that you could do it in a non-salesy way where people were throwing down their credit cards before you ever open your doors.
Now, before you give me the side eye because this sounds *almost* too good, let me introduce myself and tell you a quick story..-
“What Brenna told me to do worked like a dream! I’m already 80% full before doors even have opened!
I almost didn't run my mastermind, Shrimp Club, again because filling it had become such a slog and would eat up my summer (I typically launch in August). It always fills up and is a joy to run, but launching it is just a tense process for me.
I've been so impressed by the results that Brenna has gotten with the Pre-Launch Plan Program, I decided to try a pre-launch and pre-sale myself. I wrote the exact emails she told me to send based on the themes she strategized. The best part is that this wasn’t some huge push with tons of content. It was a “lazy” pre-launch with just a handful of emails.
I would never have thought to do the things that Brenna told me to do, and they really worked like a dream. And I'm now going into summer so much more confident about Shrimp Club because the next round is already 80% full (before doors have even opened). It feels so great and is such a relief — and now I'm wondering why I didn't ever do this before!
LAURA BELGRAY
Founder, Talking Shrimp & National Bestselling Author, Tough Titties
I say, “Wow, Brenna’s good” on a regular basis. True Story.
Brenna is a copy and content superstar! In our private group, I've seen her brainstorm ideas and deftly remake headlines and paragraphs that I myself might struggle with for days. I say, "Wow, Brenna's good" on a regular basis.
True story.
HI, I'M BRENNA
A few years ago, I sat scratching my head, “Why did this launch bomb?”
I was a launch copywriter who’d written *winning* launch campaigns before — but let’s just say this particular launch hadn’t gone quite as expected.
When I look back, the problem is clear:
We didn’t build momentum and buzz.
There was no pre-launch.
We blindsided the audience with a high-pressure offer and expected them to make a life-changing decision in 5-7 days.
That’s when I decided to go all-in on a little something I call Anticipation Marketing™.
As a Launch Strategist, I believe that hustle-based, high-pressure program launches don’t serve you or your customers.
Instead, I help you leverage awareness + curiosity + desire to create anticipation for your offer — which helps you sell more without all the pressure.
Curious how I do it?
(And why this Jersey-turned-California girl desperately needs a slice of pizza?)
Go ahead and tap that button ↓
"I can't wait to hire Brenna again for our next project!'
"I loved the launch emails Brenna wrote and edited.I loved her storytelling, conversational tone, and specific details. She also masterfully weaved in messaging, social proof and calls to action. I absolutely loved the emails she wrote and edited.
Brenna was easy to work with, professional yet fun, and kept to deadlines. She also went above and beyond by reviewing our sales page and suggesting edits to keep our language consistent and effective. We had a successful launch and I can’t wait to hire Brenna again for our next project."
READY TO LAUNCH WITHOUT
ALL THE PRESSURE?
With Anticipation Marketing you call in your best customers & clients with internal desire, not outward pressure-y tactics.
You communicate the value of your offer with a mix of story and strategy that builds momentum — and makes your people want to throw money at you.
Which increases sales.
Best part? You do it in a way where you don’t want to burn it all to the ground.
Sound like what you want?
I can help you ↓