AS SEEN / HEARD ON:















AS SEEN / HEARD ON:















AS SEEN / HEARD ON:










Because what happens BEFORE you sell is what makes the sale
Short, unfiltered episodes on what actually moves people to buy -
before you ever pitch a thing.
No overproduced interviews.
No algorithm-chasing content.
Just real, raw insights you can actually use in your marketing and launches.
You’ll hear short 10-minute episodes on:
- Creating curiosity and demand before you pitch
- Messaging and copywriting that makes people say “I need this”
- Content and social media strategy that builds real connection (not just likes)
- Buyer psychology and what makes people ready to buy
- Behind-the-scenes lessons from real launches—what worked, what flopped, and why
Available on: Apple Podcasts | Spotify | YouTube
Must-Listen Episodes!
What Listeners Are Saying
"This feels like you’re sitting next to me spilling the real stuff.”
JAMIE L
“I’ve been doing this for years and still learn something every episode."
KELLY D.
What Listeners Are Saying



"This feels like you’re sitting next to me spilling the real stuff"
- JAMIE L.
“I’ve been doing this for years and still learn something every episode.”
- KELLY D.












Hi! I'm Brenna!
I’m a launch and messaging strategist and copywriter.
Before the Launch is where I say the things I usually reserve for private calls and DMs—because you deserve the real story behind what actually works when it comes to launches.
I help entrepreneurs (like you) pre-sell offers, warm up buyers, and make selling feel a heck of a lot less stressful.
I’m also the creator of the Pre-Launch Plan Program, host of the popular summit BEHIND THE LAUNCH, speaker, and a firm believer that what happens before the launch is what truly drives sales.
Because your launch gets easier when your message is clear, your timing is right, and your people are already saying “I’m in.”
This podcast helps you figure out what to say (and when to say it) so your audience is ready to buy before you ever open the cart.









Hi! I'm Brenna!
I’m a launch and messaging strategist and copywriter.
Before the Launch is where I say the things I usually reserve for private calls and DMs—because you deserve the real story behind what actually works when it comes to launches.
I help entrepreneurs (like you) pre-sell offers, warm up buyers, and make selling feel a heck of a lot less stressful.
I’m also the creator of the Pre-Launch Plan Program, host of the popular summit BEHIND THE LAUNCH, speaker, and a firm believer that what happens before the launch is what truly drives sales.
Because your launch gets easier when your message is clear, your timing is right, and your people are already saying “I’m in.”
This podcast helps you figure out what to say (and when to say it) so your audience is ready to buy before you ever open the cart.
Want More Behind-the-Scenes?
Join the Before the Launch email list and get:
- Bonus insights I don’t share on the podcast
- Early access to trainings, tools, and offers
- Real-time launch lessons from inside my business and my clients’ launches

