Sell Smarter with Less Hectic Launches

…With Anticipation Marketing and Pre-Launch Buzz They Can’t Ignore

 

Sell Smarter with Less Hectic Launches

…With Anticipation Marketing and Pre-Launch Buzz They Can’t Ignore

 

AS SEEN / HEARD ON:

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AS SEEN / HEARD ON:

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brenna-mcgowan-systems-saved-me-jordan-gill
brenna-mcgowan-copywriters-podcast-david-garfinkel
brenna-mcgowan-course-creator-show-gemma-bonham-carter
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KEVIN ROGERS | Copy Chief

"Brenna’s evolved her industry-leading 'pre-launch' strategies into big-picture Anticipation Marketing™ frameworks that I predict will become a mainstay of digital information marketing."

"I'll never launch again without it!"

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Launch without late nights, tears, or
Why’d I do this to myself”
feelings with the

Pre-Launch Plan
Cheat Sheet 

“This cheat sheet reminds you of the important pieces of working on sales copy and launching without frustration.”

Licia Morelli | Expert Copywriter & Marketing Strategist

“Brenna’s writing is always fun and engaging. She's become an authority in the industry, and you can’t go wrong listening to her advice on all things pre-launch.”

Brenna is a rising star in the copywriting world. I’ve known her since the beginning of her journey, and it’s amazing how fast she’s turned into an authority in the industry. She’s earned that label.

Her writing is always fun and engaging. And I’ve recommended her many times in the past. You can’t go wrong listening to Brenna’s advice on all things pre-launch.”

Chris Orzechowski
ECommerce Email Expert and CEO of Orzy Media
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Let's ReMove the CHAOS FROM YOUR
NEXT LAUNCH

...And create irresistible hype with Anticipation Marketing™!

If you have a program, course, or membership, launches are the norm.

But the online world has made them feel, well, a little soul-sucking, right!?!

What if I told you it didn't have to be that way?

Now, before you give me the side eye because this sounds *almost* too good, let me introduce myself and tell you a quick story..-

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HI, I'M BRENNA

A few years ago, I sat scratching my head, Why did this launch bomb?”

I was a copywriter who’d written *winning* launch campaigns before — but let’s just say this particular launch hadn’t gone quite as expected.

When I look back, the problem is clear: 

We didn’t build momentum and buzz. 

There was no pre-launch. 

We blindsided the audience with a high-pressure offer and expected them to make a life-changing decision in 5-7 days.

That’s when I decided to go all-in on a little something I call Anticipation Marketing™.

I believe that hustle-based, high-pressure program launches don’t serve you or your customers.

Instead, I help you leverage awareness + curiosity + desire to create anticipation for your offer — which helps you sell more without all the pressure.

Curious how I do it?

(And why this Jersey-turned-California girl desperately needs a slice of pizza?) 

Go ahead and tap that button ↓

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"I can't wait to hire Brenna again for our next project!'

"I loved the launch emails Brenna wrote and edited.I loved her storytelling, conversational tone, and specific details. She also masterfully weaved in messaging, social proof and calls to action. I absolutely loved the emails she wrote and edited.

Brenna was easy to work with, professional yet fun, and kept to deadlines. She also went above and beyond by reviewing our sales page and suggesting edits to keep our language consistent and effective. We had a successful launch and I can’t wait to hire Brenna again for our next project."

READY TO LAUNCH WITHOUT
ALL THE PRESSURE?

Here’s How I Help You Confidently Launch (and skip the late nights, panic attacks, and subsequent tears)

With Anticipation Marketing you call in your best customers & clients with internal desire, not outward pressure-y tactics. 

You communicate the value of your offer with a mix of story and strategy that builds momentum — and makes your people want to throw money at you.

Which increases sales. 

Best part? You do it in a way where you don’t want to burn it all to the ground. 

Sound like what you want? 

I can help you ↓

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“If you're considering hiring brenna, do it. There's no question she's going to level up your copy."

Deanna mason | Rest consultant for entrepreneurs- REFRESHED MOMS

More ways to get to know each other...

Join The "Behind the Launch" Facebook Group

Come say hi to
me over on instagram

Podcast Interviews
& Press

"I'll never launch again without it!"

brenna green dress 2 (1)

Launch without late nights, tears, or “Why’d I do this to myself
feelings with the

Pre-Launch Plan
Cheat Sheet 

“This cheat sheet reminds you of the important pieces of working on sales copy and launching without frustration.”

Licia Morelli | Expert Copywriter & Marketing Strategist